Dia Richesse

Get intensely shiny and glossy grey coverage that has a natural finish with the L'Oréal Professionnel Dia Richesse range. It is an ammonia-free semi permanent hair color range that is extremely gentle on your hair and deeply conditioning.

Is the appearance of greys dulling the shine and look of your hair? Dia Richesse is a semi permanent hair color that provides perfect coverage to your hair and is highly effective when at least 70% of your hair is grey. With the Dia Richesse range, your hair will feel sleek, super glossy and dazzling. The ammonia free formula helps you achieve ultra trendy results with a shiny reflective finish and very soft touch. This range has a quick development time and helps you get a vibrant colour in 20 minutes! The Dia Richesse hair color is a very long lasting semi permanent color and lasts up to 6 weeks. Available in 21 shades you can experiment with a wide palette of colors for your hair. Experience the revolutionary treatment with the L'Oréal Professionnel Dia Richesse range at a salon near you and achieve healthy looking hair that is shiny, sleek and nourished.

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