The new luxurious in-salon color powered by oil.

Before & After

Get an ultimate hair color transformation with iNOA shades of red.

iNOA new shades

New shades: 4.26 and 5.26.

L’Oréal Professionnel lines up to the growing craze for this new generation of reds. Red has become a true social media phenomenon the color of the year.

iNOA shades

No ammonia formula.

iNOA's formula with no ammonia and 60% oil inside provides a unique color experience for you and your clients:

  • No odour.
  • Optimal scalp comfort.
  • Visibly improved hair quality.

Powered by oil.

We kept the core of iNOA formula, powered by oil with 60% oil-inside. Unique ODS technology for optimal Scalp comfort & Sublime shine.


Mixing ratio 1:1
Development time: 35min.

Better application.
Easier to rinse, emulsify and apply.*
More manageable formula.
Faster & easier to apply.*
Easier to rinse.*

*vs previous iNOA.